The Counteroffensive

The rest of the world remembers Potemkin differently, for something that we would now call a disinformation campaign. In 1787, Catherine paid a six-month visit to Crimea and the land then known as New Russia. The story goes that Potemkin built fake villages along her route, populated with fake villagers exuding fake prosperity. These villages probably never existed, but the story has endured for a reason: The sycophantic courtier, creating false images for the empress, is a figure we know from other times and other places. The tale also evokes something we recognize to be true, not just of imperial Russia but of Putin’s Russia, where mind-boggling efforts are made to please the leader—efforts that these days include telling him he is winning a war that he is most definitely not winning.