Jokes, Pop Music and Radical Honesty: How TikTok Is Changing Home Sales
2024-03-26 词
One contributor to that rise is Cesar Gutierrez, who operates Milestone Real Estate Group with Keller Williams in Laredo, Texas. At the urging of his wife, he flipped the script on his cookie-cutter walk-throughs and infused a particular strain of Spanish-language humor into his clips. Now his casas mamalonas format—which translates roughly to “badass houses”—reliably cranks up hundreds of thousands of views.
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