Marc Vlessing: the modular homes mogul seeking a ‘renaissance of the British housing market’

The UK has a long-running shortage of affordable housing and Pocket Living wants to attract low- to middle-income earners who have been priced out of the market in the capital. The company, which receives funding from the Greater London Authority, has carved out a niche building smaller-than-average flats classed as “affordable” – 20% cheaper than the average local market value – which are aimed at first-time buyers. It has built 1,280 so far, with another 400 to come in the next couple of years.