GUARDIAN | Opinion
The Guardian view on the future of cinema: gen Z is falling in love with the big screen
卫报观点:Z世代正重新爱上大银幕

An all-night screening event at the Prince Charles cinema in March 2025: social media is encouraging younger audiences back to the cinema.
2026-01-25 598词 中等
Amid these anxieties over audiences’ dwindling attention spans, Clare Binns, the creative director of Picturehouse Cinemas, and the recipient of this year’s Bafta award for outstanding British contribution to cinema, has called time on a growing trend for ever longer films. At three hours and 35 minutes, The Brutalist (2024) required a 15-minute interval. Avatar: Fire and Ash, now in UK cinemas, is three hours and 17 minutes. Protracted running times are not just painful for audiences but for profits, as cinemas can only have one showing each night. Many independent cinemas across the UK are already struggling, with almost a third facing closure within the next three to five years without investment. As Ms Binns said, it would be a “tragedy” if local cinemas disappeared.
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