HBR  |  AI and machine learning

For Multinational Companies, Localization Matters More Than Ever

对于跨国公司,本地化比以往任何时候都更为重要

For Multinational Companies, Localization Matters More Than Ever
2026-01-26  2000  晦涩
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Our unpublished, proprietary research found that some companies are more successful than others at implementing a multipolar model. To evaluate how diversified company operations are, we examined two decades of foreign investment data, partnership networks, and supplier concentrations for 34,866 multinational firms. We also looked at the supplier bases of 3,029 companies from 2014 to 2024, analyzed survey responses from 1,000 executives about supply-chain independence and shifts in operating models, and explored case studies on how top companies are adapting.

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