HBR | Automation
One Company Used Tech as a Tool. Another Gave It a Role. Which Did Better?
一家公司将技术作为工具，另一家公司赋予其角色。哪家表现更好？
2026-01-15 2090词 晦涩
In a recent study, we examined the “tool” vs. “role” approaches and how they shape what companies do with technology. Specifically, we looked at two Chinese online-to-offline (O2O) platform companies—let’s call them T Company and R Company—during the rapid growth of mobile internet.
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