"The Super Bowl is not an escape from the attention economy, but its apex," writes Eben Shapiro.
2026-02-08 1078词 晦涩
This Sunday, for Super Bowl LX, brands have paid a record-breaking $8 million for 30 seconds of airtime, roughly $266,000 per second, to interrupt the game. A handful of prime spots are going for up to $10 million for 30 seconds.
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